There are a number of motivations behind automating your prospecting system if you are building your Multi-level Marketing downline on the web. Most of this should be obvious, but this may show why developing a MLM business using the Internet may be favoured, even when your sponsor is telling you to stick with the traditional techniques!
I am sure it comes as no shock that it isn't possible to automate your system if you elect the old-school methods of Network Marketing, as your personal involvement is required with every lead you speak with. However, it is still wise to implement a definite process that you follow with every prospect.
There are a couple of good reasons for this reaction. Firstly, many of the contacts on your list will be content with the life they currently have, or may not be prepared to forgo the time and effort to succeed. Second, some names on your list will feel the urge to discourage your passion for success so that they wont feel less worthy! Not everyone will do this deliberately, but it part of human nature to associate with people that are the same as you, so your desire to improve and excel could make those closest to you feel uncomfortable.
So what is the solution? The route to success with your warm market might be to adopt a low-pressure pre-approach method that you will be comfortable using with ALL the people on your list. You must not expect a positive response from all the people you speak to, so you might be willing to approach a large number of them, giving them all an easy way out if they are not interested in hearing about your business.
With trial and error I have concluded that it is usually better to lead with information about the Multi-level Marketing industry, rather than your opportunity. Once your contacts are comfortable with Network Marketing then you can offer to share details about your organisation and business. The last thing you want to occur is to lose friends who feel uncomfortable with your persistence.
So, what are the concepts behind prospecting on the Internet? Well the basis is the same. You should plan to attract a significant amount of people into your prospecting process and share information that is beneficial to them. The big benefit of a well-structured online strategy is that your followers will actually volunteer to be a prospect by registering for information from you! Remember, Multi Level Marketing is promoted as being a numbers game, so utilise an effective system and focus on sifting and sorting through a large number of prospects to identify the red hot prospects. Think of this process as being the same as panning for gold!
I am sure it comes as no shock that it isn't possible to automate your system if you elect the old-school methods of Network Marketing, as your personal involvement is required with every lead you speak with. However, it is still wise to implement a definite process that you follow with every prospect.
There are a couple of good reasons for this reaction. Firstly, many of the contacts on your list will be content with the life they currently have, or may not be prepared to forgo the time and effort to succeed. Second, some names on your list will feel the urge to discourage your passion for success so that they wont feel less worthy! Not everyone will do this deliberately, but it part of human nature to associate with people that are the same as you, so your desire to improve and excel could make those closest to you feel uncomfortable.
So what is the solution? The route to success with your warm market might be to adopt a low-pressure pre-approach method that you will be comfortable using with ALL the people on your list. You must not expect a positive response from all the people you speak to, so you might be willing to approach a large number of them, giving them all an easy way out if they are not interested in hearing about your business.
With trial and error I have concluded that it is usually better to lead with information about the Multi-level Marketing industry, rather than your opportunity. Once your contacts are comfortable with Network Marketing then you can offer to share details about your organisation and business. The last thing you want to occur is to lose friends who feel uncomfortable with your persistence.
So, what are the concepts behind prospecting on the Internet? Well the basis is the same. You should plan to attract a significant amount of people into your prospecting process and share information that is beneficial to them. The big benefit of a well-structured online strategy is that your followers will actually volunteer to be a prospect by registering for information from you! Remember, Multi Level Marketing is promoted as being a numbers game, so utilise an effective system and focus on sifting and sorting through a large number of prospects to identify the red hot prospects. Think of this process as being the same as panning for gold!
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