There is a lot of competition in the industry of entertainment. Some sort of bar seems to be on every corner. If you own an establishment that caters to those who like to imbibe, you have to stand out. Bars in restaurants don't have the same issues. Dining is the main reason guests come. When alcohol is your primary draw, you might consider offering a beer tower on your menu to encourage customers to come in and stay for a while.
Not everyone is going to be familiar with towers. You can explain that they are tabletop dispensers. Instead of going to the bar for a refill, guests at the table can simply help themselves from their own dispenser. When the dispenser is empty, it can be refilled right at the table by one of your staff. The towers are kept icy cold with chill sticks or ice tubes.
Towers have advantages for bar keepers as well as customers. You may be able to get by with fewer servers since the tower tables will be serving themselves. They only need assistance when towers run dry. Customers who have all they need at their fingertips tend to stay in the bar longer than those who get up and down for drinks. Most of them will continue to sip their drinks as long as they stay.
Every time you have a chance to promote yourself or your suppliers you should do it. Towers have bases that a perfect places for logos. You can put your own logo there or make a deal with a brewer to add his logo in exchange for a reduction in the price of the product. Towers can be a great marketing tool. They stand out on table and get a lot of attention.
If you are still unsure about the wisdom of introducing towers to your menu, you should consider the statistics that show towers increase sales. This means more money for you. Towers help customers feel relaxed and at ease. When friends are gathering this way around a table, they usually stay instead of moving on. The longer they sit in your bar, the more money they will spend.
There is a financial investment when you purchase towers for your bar. You will probably want to invest in several sizes, and you will need to purchase chill sticks to keep the alcohol cold. If you want to personalize them with your logo, and you do, that will be an added expense. LED lighting on the top of the lid or at the base is a fun gimmick customers like. The lights give a dark bar an eerie glow.
You want quality workmanship in the towers you purchase. You should only deal with a manufacturer with a good reputation. Towers should be food safe and free of BPA. Testing for leakage needs to be something the manufacturer guarantees.
If you want to make your bar the place to be, you have to innovate. Offering towers is one way to do it. Your customers will relax, have fun, stay longer, and spend more money.
Not everyone is going to be familiar with towers. You can explain that they are tabletop dispensers. Instead of going to the bar for a refill, guests at the table can simply help themselves from their own dispenser. When the dispenser is empty, it can be refilled right at the table by one of your staff. The towers are kept icy cold with chill sticks or ice tubes.
Towers have advantages for bar keepers as well as customers. You may be able to get by with fewer servers since the tower tables will be serving themselves. They only need assistance when towers run dry. Customers who have all they need at their fingertips tend to stay in the bar longer than those who get up and down for drinks. Most of them will continue to sip their drinks as long as they stay.
Every time you have a chance to promote yourself or your suppliers you should do it. Towers have bases that a perfect places for logos. You can put your own logo there or make a deal with a brewer to add his logo in exchange for a reduction in the price of the product. Towers can be a great marketing tool. They stand out on table and get a lot of attention.
If you are still unsure about the wisdom of introducing towers to your menu, you should consider the statistics that show towers increase sales. This means more money for you. Towers help customers feel relaxed and at ease. When friends are gathering this way around a table, they usually stay instead of moving on. The longer they sit in your bar, the more money they will spend.
There is a financial investment when you purchase towers for your bar. You will probably want to invest in several sizes, and you will need to purchase chill sticks to keep the alcohol cold. If you want to personalize them with your logo, and you do, that will be an added expense. LED lighting on the top of the lid or at the base is a fun gimmick customers like. The lights give a dark bar an eerie glow.
You want quality workmanship in the towers you purchase. You should only deal with a manufacturer with a good reputation. Towers should be food safe and free of BPA. Testing for leakage needs to be something the manufacturer guarantees.
If you want to make your bar the place to be, you have to innovate. Offering towers is one way to do it. Your customers will relax, have fun, stay longer, and spend more money.
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